Meet Carol

Welcome! I'm Carol, the proud owner of MainBrows, specializing in semi-permanent makeup. With a fervor for enhancing natural beauty, I believe makeup should empower and instill confidence. Facing the challenge of finding suitable services as a black woman myself, I established MainBrows to bridge the gap in misrepresented black permanent makeup services within the industry. From natural-looking Ombre to Powder and Combination brows, I tailor unique looks for each client. Committed to safety and quality, I utilize only the finest products and tools. Thank you for considering MainBrows for your semi-permanent makeup needs; I'm excited to collaborate with you!

Carol Wachuka White

Founder, Owner, Senior Artist


What We Offer

Ombre/Powder Brow

A fine mist of color is applied behind your natural brow hair to create soft powdery brows. After years applying makeup to your brows daily, suffering from sparse or uneven brows due to years of over-plucking, or simply having very fair brow hair or little brow definition... Ombre/Powder Brow service could be the answer!

Color Correction

If you have a desired eyebrow shape but the color has faded into unwanted hues like blue, green, purple, or red, we employ a technique to "cover" the old color. Corrective color is tattooed over the faded permanent makeup to neutralize it, followed by the creation of beautiful new natural eyebrows in the same session. The results are immediate! At MainBrows, the likelihood of recurrence is low because we use pigments instead of ink, ensuring the integrity of the true color.

Combination Brows

Lifelike eyebrows using a method called Machine Hair-stroke, also referred to as Nano-Brows. Our Machine Method is exceptionally precise and gentle, allowing us to delicately implant permanent color into the skin. Through meticulous hairline strokes, we replicate individual hairs, achieving a stunning 3-Dimensional appearance.


How We Work


We conduct a thorough free consultation to understand each client's individual needs and preferences, ensuring a customized treatment that delivers natural-looking results.


We always use high-quality, sterile equipment and follows strict health and safety guidelines to ensure a safe and comfortable experience. Depending on the treatment, the session can take 1.5 to 3 hours.

Touch Up

A top-up session 4-6 weeks after the initial treatment is recommended to achieve the desired colour and shape, ensuring long-lasting, quality results.

Colour Booster

Over time, colour can fade due to factors such as sun exposure or skincare products. A colour booster can help refresh the look of the semi-permanent makeup.


What Others Are Saying About MainBrows

Frequently Asked Questions

What is Semi-Permanent Makeup?

Semi-permanent makeup, also known as ombre or powder brows, is a cosmetic technique that employs tattooing to create makeup-like designs on the skin. This process involves inserting natural pigments into the dermal layer of the skin. It's commonly used for eyebrows, eyeliner, and lip color enhancements. The results can last anywhere from 1 to 3 years, depending on factors like skin type, lifestyle, and aftercare.

How Long Does Each Procedure Take?

The duration of each semi-permanent makeup procedure can vary. Typically, the initial session lasts between 1.5 to 3 hours. This includes consultation, colour selection, and the application process. Touch-up sessions, which are usually done a few weeks after the initial application, may take less time. We recommend allocating sufficient time for your appointment to ensure the best possible results.

Is Semi-Permanent Makeup Painful?

The level of discomfort experienced during semi-permanent makeup procedures varies from person to person. Most clients report minimal discomfort. We apply a topical anaesthetic before the procedure to numb the area, which helps in reducing pain. It's important to communicate with your technician throughout the procedure to ensure your comfort. Most of our clients fall asleep!

How Long Does Semi-Permanent Makeup Last?

Semi-permanent makeup typically lasts between 1 to 3 years. The longevity depends on several factors, including skin type, exposure to sun, and skincare routines. Regular touch-ups are recommended to maintain the colour and shape. Over time, the pigment will fade, necessitating a refresh session.

What is the Aftercare for Semi-Permanent Makeup?

Proper aftercare is crucial for the healing process and longevity of semi-permanent makeup. After the procedure, avoid getting the area wet for at least two weeks. This includes sweating and swimming. Apply the aftercare ointment provided as directed, usually twice a day. Avoid sun exposure and refrain from using skincare products containing exfoliants or strong chemicals on the treated area. Full healing typically takes 4 to 6 weeks.


1201 Keosauqua Way, Suite 103, Des Moines, IA, 50309